Animated Holiday Cards: FAQs

Category : E-mail Marketing

Animated Holiday Cards: FAQs

Everything you need to know to send an eCard

Each year, more clients ask us about “eCards”— electronic animated holiday cards. Below are some of the questions we get asked most often, with (hopefully) easy to understand answers. Continue reading “Animated Holiday Cards: FAQs” »

Pros & Cons of Holiday Print Cards vs. Animated Cards

Is your firm considering sending a holiday card this year? What type of card should you send? Animated cards and printed cards both have their own pros and cons to consider. Read on to learn more.

Continue reading “Pros & Cons of Holiday Print Cards vs. Animated Cards” »

Where to Find Great Stock Photos

All of us as digital marketers understand that a picture speaks a thousand words. 90% of information transmitted to the brain is visual. Visuals are processed 60,000x faster in the brain than text. Do you struggle to find affordable and unique stock photography? We do too! So we compiled a (fairly) comprehensive list of stock photography resources for your bookmarking pleasure. 😉

Continue reading “Where to Find Great Stock Photos” »

Content Marketing 101 for Professional Service Firms

Content marketing is vital for staying competitive today. According to the Content Marketing Institute’s B2B Content Marketing 2017 Benchmarks, Budgets, and Trends—North America report, 88% of B2B marketers consider content marketing an important part of their company’s marketing program, but only 63% of B2B organizations are extremely or very committed to content marketing.

Here are some best practices and tips for creating, posting, sharing, and repurposing content.

Continue reading “Content Marketing 101 for Professional Service Firms” »

2017 Email Marketing Performance Benchmarks for Professional Service Firms

Email marketing is the king of the marketing kingdom with a 3800% ROI and $38 for every $1 spent. – Campaign Monitor

How can you determine if your emails are living up to their potential or falling flat? How are other firms in your industry stacking up? Read on for some clear benchmarks to compare your emails to others in professional services, architecture, construction or legal industries.

Continue reading “2017 Email Marketing Performance Benchmarks for Professional Service Firms” »