LMA National Conference a Great Success!

Monthly Archives: April 2013

LMA National Conference a Great Success!

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Dave & Vanessa in the Clockwork Booth at the LMA National Conference 2013

Vanessa and Dave met hundreds of legal marketers at this year’s LMA National Conference, which took place in Las Vegas, April 8-10, at the Aria Resort.

Keynote speaker David Wilkins, Vice-Dean from Harvard Law School, shared his 20+ years of legal insight, global perspective and marketplace forecasts of key industry trends. David touched on important questions, including: What are the major factors driving the market for legal services? Why are these factors leading clients to seek “more for less” from even their best law firms? How are these factors shaping the market for talent at both junior and senior levels? What can firms do to respond to — and, even more importantly, to anticipate — these challenges?

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Clockwork Wins 4 LMA New England Your Honor Awards!

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Bonnie, Vanessa, and Dave with Liz Cerasuolo from Fish & Richardson
First Place – Holiday Cards

The Legal Marketing Association of New England held their 2013 Your Honor Awards last week and Clockwork Design Group was happy to share our achievements with our clients and friends! This year, Clockwork won four Awards including two for Holiday E-Card and two for Websites under $50k.

Our Holiday E-Card for Fish & Richardson won First Place honors. The firm’s mascot, “SuperFish”, has represented Fish & Richardson in holiday cards since 2008, spreading holiday cheer to clients, contacts, and colleagues. Because the holiday season is a busy time for all, this year we created a fun yet professional animation that carries the brand’s image forward. Watch SuperFish as he swims his way through a Holiday “To-Do” list of heartfelt themes that celebrate past firm achievements.

SuperFish reminds everyone what is important: home, family and friends, to sing, laugh, and celebrate. Strategic initiatives resonate throughout the card’s message, subtly showcasing Fish’s rich history as a world-class IP firm. Moreover, Fish’s services and commitment to clients helped make many of these wonderful holiday traditions possible.

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