Choate Wealth
Choate Wealth’s team of investment professionals, attorneys, tax specialists, and trust advisors has provided cohesive, highly personalized wealth management services to multigenerational families, entrepreneurs, and charitable entities for over 100 years. The homepage video and messaging we crafted, “Orchestrating Your Legacy,” emphasize the firm’s differentiator: A team of legal, investment, and trust experts, all under one roof. The new logo visually aligns with Choate law’s identity.
Advanced Features
Service Page
The website features a sticky, vertical navigation, in keeping with Choate law's design for consistency across both sites. The Service pages offer crosslinks to client stories, people at the firm, as well as podcasts, news, and other related content, to keep visitors engaged.
Team Page
The Team landing page dynamically showcases practice leaders first, then all members at the firm, and loads more as the user scrolls.
Bio Page
Individual bio pages are designed so visitors can scan content quickly, or expand areas for a deeper dive. Crosslinks showcase relevant services, podcasts, and other content related to the individual featured.
