Mike’s Technical Tip: Keep Your Firm’s Colors Available in All Your InDesign Files

Monthly Archives: February 2014

Mike’s Technical Tip: Keep Your Firm’s Colors Available in All Your InDesign Files

Consistency is the watchword in Brand Standards, so it’s important that you only use official identity colors when creating a professional document. With that, today I’m going to show you how to make sure you always have your firm’s colors available to you when working in Adobe InDesign (similar steps and results can be created in Photoshop and Illustrator, by the way.)

1) The easiest way to begin this process is to open an existing InDesign file that contains your brand/identity colors. When you open that file, you should see your colors listed in the Swatches palette (Window > Color > Swatches if it’s not visible):

swatches1

Your problem here is that once you close the document, those firm colors in the Swatches palette will disappear. The point of this exercise is to stop that from happening.

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How to Select a Website Committee: 10 Tips to a Great Team

Creating a new website for your firm is a complex process. Getting buy-in, consensus, as well as important content involves many people. Having worked with countless companies in a variety of industries, Clockwork knows how important it is to have the “right” website team in place. Here’s a list of our top-ten tips:

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Website Committee “Job Description”

Many of our clients, especially our law firm clients, form Website Committees to assist their marketing department or firm administrator with important website decisions. But what is really required of a Website Committee Member? What does it take to do that job well? Here’s our list of qualifications, preparation, and requirements:

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Clockwork Turns 20!

 

Celebrating-20-Years1

2014 marks an important milestone for Clockwork Design Group: our 20th year in business! So, during the next months, we’ll share some interesting (hopefully), random, silly, but all-true trivia facts about Clockwork that we hope you will enjoy. Don’t worry, there will not be a test. However, there may be prizes and a party later in the year, so please do pay attention.

Clockwork Trivia, Part One (numbers 1-6)

  1. Vanessa and Mike incorporated the firm as of July 25th, 1994. Some very important paperwork relating to the incorporation was witnessed by our favorite waitress at the Friendly’s Restaurant that used to be on Montvale Ave in Woburn (now it’s a Wendy’s).
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