Ten Keys to Ensuring Accurate Printing Estimates

Monthly Archives: October 2014

Ten Keys to Ensuring Accurate Printing Estimates

PrintingHave you ever asked several printers to bid a project, and received dramatically different prices? Have you ever had a printing job come back looking different than you expected? Have you seen the cost of a job increase considerably after the job has gone to print? By following a few simple steps, you can avoid many errors and costly mistakes when bidding out your next job for print.

Here are the ten necessary pieces of information every printer will need from you to accurately estimate a project. Get these squared away and your printing estimates will be accurate every time.

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Redesigned, Repositioned & Responsive

laptopsCongratulations to our clients, Hobbs Brook Management and Anderson & Kreiger, on the launch of their new websites! Both sites were built using responsive design, so that all content on all pages is easy to view and access from phone, tablet, laptop and desktop screen sizes.

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Mike’s Technical Tip: How Big is That Photo, Really?

PhotoshopWhen it comes to printing and the proper reproduction of images, size really does matter. There are two different ways to describe the size of a digital photograph. The first is the traditional way, by its dimensions. 4″x5″ or 8″x10″ are typical, just like their real-world counterparts. The second is by file size, the amount of disk space the file takes up. Resolution affects file size, however, because an 8″x10″ photo at 300ppi (pixels per inch) is a larger file size than an 8″x10″ photo at 72ppi.

Therefore, when you “reduce” a photo in Photoshop, you can actually do one of three things:

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Some New Website Trends for Professional Service Firms

 

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Website styles change over time. As a designer, I constantly keep an eye out for new trends in design, functionality, and marketing emphasis. Here are a few changes that I see becoming more prevalent for professional service firms:

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