Design Lessons & Trends

Clockwork Predictions for 2014

Header Graphic Predictions

As 2013 draws to a close, we think about the days ahead and wonder what may be to come. Below are 10 totally random predictions for the new year. We hope you enjoy them!


Brighter colors will prevail
Bye-bye navy blue, charcoal, and forest green. Hello cyan, lime, and Pantone’s color or the year, Radiant Orchid. Brighter colors will continue to gain popularity, even in more conservative industries like legal, financial, and construction.

More, good video
Content still remains king, and better content includes video to help tell your story, engage your audience, and potentially boost your SEO rankings. Companies will invest more in well produced video.

Mobile everything
Yup, smartphones are taking over the world. In 2014 they will unite amongst themselves, take over our minds, and force us to buy them even fancier cases and accessories. Meanwhile, we will design more Responsive and Mobile Optimized websites for better phone and tablet viewing experiences.

Print will make a comeback
We received two printed holiday cards so far. We were SO excited to open them. Years back we would have so many by now, they would cover the cork board. The novelty of paper now makes it more valuable and businesses will use that to their advantage.

Internet Explorer will be banished from existence!
No, we don’t really think this will happen. But any website designer or developer will tell you, “I can dream, can’t I?”

LinkedIn will stop with the “endorsements” already
Is it just us, or is everyone else really tired of getting endorsed by people we don’t know well for things we rarely do? If we all stop clicking the “endorse” button, maybe LinkedIn will get the hint?

Fluid grid designs to fill browser windows
Now that devices come in so many sizes, big photos that fill your browser or tablet screen will continue to gain in popularity.

Better typography for the web
Technology has come very far in the last few years, making it easier than ever to use a variety of beautiful fonts when we design for the web (@font-face, Google webfonts, etc.)

Flat, minimalist design will continue to take hold
Bye-bye gradients and anamorphic objects, simple is in.

Clockwork will get a puppy
Wishful thinking on this one for sure, but we’re putting our money on Mike as a new puppy-daddy!

Only time will tell if these will come to pass. But in the meantime, we look forward to seeing and working with all of you in 2014!

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