Clockwork News

First Place Awards for Website & Corporate Identity at the 2020 SMPS Boston Gala!

Award Badge Graphic Blue

Congratulations to our clients, Sanborn Head and Environmental Partners, for their recognition in this year’s SMPS Boston Awards Gala! It was a joy to work with you and we can say wholeheartedly that the recognition is 100% deserved.


1st Place – Sanborn Head Website


Sanborn Head Website

The new site features intuitive navigation, a clean, modern design across all devices, and all-new, relevant content that engages visitors.

The site analytics show:

  • Site visitors look at more pages (up 65%) and stay almost twice as long (up 45%).
  • More potential clients and employees are finding the site, new user organic search results are up 70%.
  • New users from social media are up 182%, particularly sessions from LinkedIn (up 443%).
  • A hiring spike and sustained increased interest by prospects followed the site launch.

Sanborn Head received unprompted client feedback confirming they accomplished their goals: great aesthetics, ease of navigation, a more personal feel, and a clearly-communicated vision and values that make them stand out as a company to do business with.



1st Place – Environmental Partners Identity


Enviro Partners Logo Blog


Enviro Partners Brand Standards Blog

There were over a dozen versions and variations of the Environmental Partners logo with different colors, typefaces, placements, and components, as well as six different variations of the firm name in use. It was a marketer’s nightmare! We leveraged Environmental Partners’ old logo while simplifying and modernizing it to build a strong, clean, consistent brand.



2nd Place – Environmental Partners Website


Enviro Partners All Devices

It was abundantly clear that Environmental Partners (EP) needed a website overhaul. Potential recruits were unimpressed and even turned off by EP’s previous website. After conducting a thorough brand analysis, we collaborated with EP to make bold choices to convey EP’s new brand and website:

  • EP Rewrote everything to focus on our culture of collaboration and the “why” behind what we do.
  • The site features all of our people on the homepage and the team page.
  • We changed the common green/blue color palette to navy/slate/coral to add warmth, personality, and differentiate us from our competition
  • Completely rebuilt the site with modern features and robust functionality.

EP has sky-high employee and client retention rates for a reason. Now everyone can see it!


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