Project Spotlight

Pare Corporation Springs Forward with a New Website

Pare Corp On All Devices

Congratulations to Pare Corporation on their new website and refreshed look! For over 50 years, Pare Corporation has been a trusted engineering partner to clients throughout the Eastern United States in both the public and private sectors.

Website Redesign

The previous Pare site was very dated and not mobile-friendly. We significantly modernized the design and improved navigability and functionality. Now, dynamic crosslinks appear throughout the site. The robust portfolio section allows visitors to sort projects by service and market. Project photos appear on related service pages and bios, enticing users to keep exploring. Each project page includes a key contact, helping visitors reach out to the right person for more info. Visit the site at

Pare Corporation Website

Brand Messaging

In tandem with presenting homepage design options, we crafted several options for top-level brand messaging to help position and differentiate the firm. The selected messaging reads:

Making your world more

How do you want to change your world?

Trade Show Booth & Social Media

In addition to the website, we designed several other marketing components that coordinate with the new site’s design and messaging: a large pop-up booth for trade shows and recruiting fairs, a company social media banner, and an email graphic for Pare to use to announce the new site.
Pare Tradeshow Booth Pare Social Media Pare Announcement

In Your Inbox