For Edelstein & Company, clients are drawn to the firm for their friendly, fun, can-do attitude as much as they are for the expertise and business savvy their accountants provide. After interviewing staff and clients, Clockwork repositioned the firm’s brand to emphasize and align with their true personality. The new logo, with jaunty “e” and tagline “accounting for you,” helps drive home the brand.

Edelstein Website All Devices

Advanced Features

Bio Microsites

The vertically tabbed bios include "fun facts" which reinforce the firm’s positioning as friendly, cheery, and personable.

Edelstein Bio

Service Pages

The firm highlights their educational videos in a band across the bottom of the related services pages.

Edelstein Service