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Company Social Media “Cover” Photo Sizes (July 2017)

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They’ve gone and done it again… the social media moguls have once again changed their profile formats. LinkedIn is the biggest offender with a complete overhaul. Here’s the latest wrap-up of corporate social media artwork sizes, as of July 2017. We’ve included a FREE template for Facebook, LinkedIn, and Twitter for you to download.

At Clockwork we often help our clients create the main “cover” image for their company social media pages. If you are a marketer or a graphic artist, you may be responsible for designing these images for your firm’s pages. But sometimes, the artwork that looked great last week suddenly doesn’t look right at all. What happened? Social media sites change their layouts often, and now your perfect banner just doesn’t look perfect anymore. Thus, banner sizing resources on the web tend to get out of date very quickly. And the layouts for personal social pages are different than corporate pages, so that complicates things further.

 

LinkedIn

LinkedIn recently rolled out a new design for company pages which features a full-width header that is overlapped slightly by the profile content. There is a subtle gradient added to the background of the banner space, and also a text-only ad appears on top of the banner area. Designing around this is tricky, but it can be done successfully.

The new dimensions are below:

  • New Company Cover Photo Size: 1536 x 768 pixels (on desktop, crops vertically to 1536 x 220 pixels)
  • Logo size: 500 x 500px

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To get your creative gears turning here’s a few examples of banners we’ve recently done.

 

Facebook

The new page layout, shown above, now has the square profile picture to the left of the banner, no longer overlapping the cover photo, with tabs (Home, About, Events, etc.) listed vertically underneath the profile picture. They’ve recently created some templates for business pages. You can try these new template layouts by logging into your company account and going to Settings > Edit Page > Templates
Cover Photo
For Facebook, you only need to upload one cover image for both desktop and mobile. Create your image to 828 x 465 pixels, but make sure that all your key elements are within the 828 x 315 pixel area. Facebook will automatically resize and center the graphic for you. Notice on our graphic we have the colorful bands that are taller in the mobile screen size.
  • Desktop Size: 828 x 315 pixels
  • Mobile Size: 828 x 465 pixels

TIP! Upload a .png via your computer and it’ll look much sharper than if you upload from your mobile device.

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  • Profile picture (logo): 500 x 500 pixels

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TIP! Profile pictures are square for all social media pages, so create your profile pic once at a large size, we recommend 500 x 500px, save it as a .png, and use it on all your social sites to save time. Bonus: you’ll get a much more focused, sharp image this way.

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Twitter

A minor change to Twitter; they changed their profile picture to a circle rather than a square.

  • Company Cover Photo Size: 1500 x 500 pixels
  • Profile Picture (logo): 500 x 500px

 

 

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The free download templates are Photoshop files (.PSD), you’ll need the Adobe Creative Cloud to open them. If you’d like Clockwork’s help updating your social media pages get in touch here.

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