Clockwork News

DRA Wins an Award for Corporate Identity

Congratulations to our client, DRA, on their award-winning new brand identity!

DRA won second place for corporate identity at the SMPS Boston Awards Gala 2018.

The objective of the new identity was to modernize the DRA brand and enhance the image of the firm. The old logo and collateral looked dated and did not accurately reflect the high-quality, academic and civic work the firm delivers.

Old Logo

 

New Logo

 

The rebranding happened in tandem with the website project for a cohesive brand that launched on schedule in January 2018 for the beginning of the firm’s 95th anniversary.

 

 

 

The Clockwork team enjoyed a fun evening with PJ Roscoe, Marketing Associate at DRA, at the SMPS Boston Awards Gala.

 

 

Photos by Frank Monkiewicz

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